Home Staging: The Art of Selling a Home Everyone Will Want to Use Neutral colours, depersonalized houses, and photos at the right time: it´s about selling or renting a house quickly (and at the best price). 05 Sep 2022 min de leitura When looking for a hotel or local accommodation to spend your holidays, you are likely to sometimes think "I can imagine living here". That's the exact idea that selling a home should evoke, with that in mind, there's one method you should use when selling or leasing your home: home staging. What is Home Staging? First, it is important to clarify that the concept is not new, as it emerged in the US in the 1970s, when real estate agent Barbara Schwarz realized that small changes to properties would make them more profitable. Basically, it's nothing more than making the house appealing, removing personal items and use a neutral decor or renovate if necessary, so that it sells quickly. In addition, home staging also allows the appreciation, which can reach 15% after the intervention. According to home staging experts at Hoost, "81% of home staging homes are leased in less than 15 days" - proving again that the process is useful and effective. This concept has been expanding in Portugal due to the growth of the real estate market in recent years, so it is important to be familiar with this trend and know how to sell your property as quickly as possible. Tips for using home staging in your space Give a feeling of comfort. The main requirement for buying a house is to feel that it belongs to us. This means having a comfortable environment that provides serenity and health. To be able to convey it when selling the property, you can do something very simple: - Bet on neutral colours (such as white and beige) in the decor, as well as blankets and plants. If you have heavy finishes and very strong colours like red, green, or black, the space looks smaller and ends up being more aggressive. - Rearrange the Furniture. The placement of furniture in a home can help make rooms appear brighter or wider. - Depersonalize. exclude all personal items such as family photos and travel souvenirs. The best time to take pictures A house lit by strong morning light allows you to see in minuteness, all its details and gives a feeling of tranquillity. On the other hand, the evening light makes the place cosy, full of warm and inviting tones. Change the layout for better framing We often add furniture to a room because we need more storage space, not to look good. The same applies to sofas that are not in functional spaces. Removing or changing the arrangement of furniture to make the space more spacious and organized can be a good strategy to make it more attractive. In short, Home Staging aims to improve the product so that it is more attractive to the market, in a simple way and with little investment, allowing people who are looking for a home to visualize the space and imagine themselves living there. Adapted from Idealista Share article FacebookTwitterPinterestWhatsAppCopy link